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Transforming Challenges into Opportunities.

Strategic solutions that amplify voices, build capacity and drive meaningful, lasting change — rooted in Saskatoon, impacting communities nationwide.

Our Team.

At Momentum Strategies, our strength lies in the people behind the work. Led by Founder & CEO Samantha Yaholnitsky, one of Western Canada’s leading strategists in advocacy, communications, and public affairs, our team brings together decades of experience across government, political campaigns, and nonprofit leadership.

Our Services.

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Learn

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Advocacy

Strategic government relations and stakeholder engagement.

Communications

Tailored messaging and public relations strategies.

Engagement

Building meaningful connections and relationships.

Srategy

Comprehensive planning for impactful action and success.

Campaigns

Full-service campaign planning and execution.

Research

Stakeholder insights to create informed strategies.

Testimonials.

Chris Guérette

CEO @ SK Realtors Association

Samantha has a strategic mindset and a sharp eye on her objectives. She has served on committees and boards on both sides of the table and weathered challenging scenarios such as an amalgamation, pandemic restrictions, and important advocacy files with key stakeholders. I can describe her as being not only resilient in the face of change, but courageous, which is a skill often overlooked.

Denis Perrault

CEO @ Habitat for Humanity, SK

Sam continues to absolutely amaze and over deliver. She is a true professional and I have enjoyed our opportunities to work together

Derek Robertson

Senior Manager, Government Relations Canada @ Lime

I had the pleasure of working with Samantha on a stakeholder outreach and engagement project, and I couldn't be more pleased with the results. Samantha was able to quickly understand our needs and connect us with the right stakeholders. Her ability to facilitate communication and build relationships is truly impressive.

Dani Carr CPA, CA (she/her)

Executive Director @ Elmwood

Sam and Momentum Strategies have helped us open doors we would not have been able to open ourselves. Having a solid Communication, Public and Government Relations strategy is critical to te success no matter the industry you operate in.

Keely Wight-Young

Executive Director @ Caring Hearts Saskatchewan

Momentum Strategies has been a game-changer for Caring Hearts. Their bespoke approach is tailored to our unique and evolving needs, and they quickly gained a deep understanding of our work. With their strategic guidance and industry insights, they’ve helped us focus our efforts, grow, and better meet the needs of our community—delivering recommendations far beyond what we’d expect from a traditional communications firm.
Momentum works alongside us every step of the way, ensuring we make impactful, lasting changes. Their creative vision and hands-on approach are unparalleled. We cannot recommend them highly enough.

Making an Impact: Examples of Our Work

Momentum Strategies is proud to contribute in tangible ways to organizations and initiatives that make a real difference.

Empowering Women Leaders

We partnered with Business and Professional Women to offer low-cost campaign training across Saskatchewan. These sessions gave women the tools to lead, and the results speak for themselves: several participants have gone on to win seats in the provincial legislature and municipal councils. This is how we’re building the next generation of change-makers.

Transforming Elmwood Residences

For Elmwood Residences Inc., we helped secure $800,000 in long-awaited provincial funding—the first step in a $65 million plan that will bring the Elmwood Community Hub to life. This groundbreaking project is the first of its kind in Canada and will be Rick Hansen-certified. Alongside this, we helped Elmwood save nearly $200,000 last year, bolstering their reserves for future growth.

Strengthening Mental Health Services

With Caring Hearts, we turned a modest fundraiser of 30 attendees into a packed event with 160 guests. This effort raised nearly $5,000, and directly supported their mission to provide grief counseling and mental health services. We’ve also helped hone Caring Heart’s critical value proposition and messaging to the community which has helped them secure a $20,000 grant. Because sometimes, the most excellent ROI isn’t measured in dollars but in lives transformed.

Connect today to see how our team can help you reach beyond your goals.

Let's make it happen.